KEY #2 > TIMING

KEY #2: 'TIMING' - CO. & INDUSTRY Growth? - What is the Company's current Growth Phase? Is it Formulation? - 'Critical Mass'? - Momentum [$100-500 million/yr]? - Stability? These are critical questions to ask. The 'right' answer will guide you to a good decision in the selection of your Home Biz. Catch the Wave? - Please keep in mind that the more 'name recognition' a company has, the less opportunity it affords. It's like the skyscraper, the TIMING means NOW - not 10 years earlier - not 10 years later. Yes, millionaires have been made in this industry - JUST because of 'timing' alone - nothing else. The KEY is to find the right "balance". Even better, ask => can you be ahead of the Wave? = TIMING IS EVERYTHING - according to Thomas Kinnear, executive director of the Samuel Zell & R. H. Lurie Institute for Entrepreneurial Studies at the University of Michigan, Ann Arbor. "But the further you get out, the less you should think of it as an operational plan and the more you should think of it as a process to drive thinking. Therefore, a 10-year plan is going to look more like a compass than a road map, in that its purpose is to point your company in the right direction". = "Developing a revolutionary concept at just the right time is part of a company's or team's successful evolution", says Will GrayLin, founder and CEO of Medford, Massachusetts-based Way Systems Inc. GrayLin, a graduate of MIT's Sloan School of Management, also believes that sensitivity to market conditions is just as important as a company's other competitive advantages. = "Opportunity in the market place is because of a vital process of convergence - it's a convergence of forces that were previously not together.” (Dr. Peter Drucker, author, business management expert, professor, consultant - 'the father of Business Management') 'Sizzle' Products? - Does the company have strong repeat-purchase products / services that people really desire and WANT? Do they have products / services available that people "love" and want "more" of -- things that have a heavy EMOTIONAL appeal (MOOD enhancers -- FEEL GOOD boosters) -- or that offer SECURITY? Often, consumers will bypass things they perhaps should have (NEED) - for goods and services they simply feel they "must have", instead (as strange as that may sound). These might be personal care / music / gourmet food / candles / cards / fine wine / pet grooming / legal - financial - tax protection, etc.

Trends? - Think of past trends: In 1908 it was the Automobile Revolution. In 1981 it was the Personal Computer Revolution. In 1998 it was the Internet Revolution. In 2007 - the WELLNESS & ANTI-AGING Revolution. There are 87 million BABY BOOMERS (those born between 1946 & 1964) in North America (US and Canada). Study the CHART above. It tells the whole story. Ask if they are "in front of" any significant TRENDS. Baby Boomers / the Wellness Revolution - It is now estimated that by 2010, the WELLNESS industry will be in 'full swing' - as a trillion dollar industry [from author, futurist, economist, Dr. Paul Z. Pilzer]. In his best-seller book, The Next Trillion, Pilzer explains why consumers will turn away from consuming more material goods and instead seek to achieve internal self-improvement—healthier foods, vitamins, nutritional supplements and fitness programs — and why consumers will create a virtually limitless and sustained demand for wellness-based products. See some details about this => Click HERE

Need More Proof? Clearly, consumers are searching for ways to get more 'control' of their own well-being. They are now demanding far safer - less expensive alternatives. They want ALL NATURAL remedies instead of toxic DRUGS, with side-effects. They are getting older, but want to FEEL YOUNGER - LOOK BETTER - have LESS STRESS - MORE ENERGY - live ACTIVE LIFESTYLES - LIVE LONGER => and they'll be pleased to pay you for the right solutions! Two Biggest Fears? - A recent Harris Poll confirmed that the two (2) highest stress levels that act to keep most people 'awake' at nights worrying are => their HEALTH and => their FINANCES. So the WELLNESS Sector - tied to the right Home Business - is the perfect place to build a future. ASK them if this opportunity is there for YOU! [[ OUR COMMITMENT TO YOU - WE WILL BE PLEASED TO COUNSEL AND MENTOR YOU PROFESSIONALLY, ON HOW TO ANALYZE THIS AND TO ASK THE RIGHT QUESTIONS - AT NO COST - NO OBLIGATION TO YOU ]] ============================================